Line’s success selling virtual stickers
Fast has a comprehensive article out charting the rise of Line as a messaging app as well as a mobile platform for company outreach and sticker sales (first and second in terms of revenue), features that set it far apart as the only mega social technology company to have a tangible revenue source.
It’s also based in asia, via japan, which further sets it apart in the way things are done. (As well as having very strong inroads into asia)
It’s worth a read if you are piqued by curiosity as to how digital stickers can become a viable business model in the contemporary social world.